SEO.
Google Panda: Understanding the Technical Inner Workings
How does Google's Panda algorithm work? No doubt things have changed since the Panda patent was written, but it provides some valuable insight in URL- and group-level ranking…
Yahoo Retires Less Popular Products to Make Room for New Innovation
Yahoo is shutting down a range of its not-so-popular products, in order to focus on its more popular ones. Included in the…
Bing Reveals U.S. “Fireworks” Search Interest in Time for July 4th
In preparation for the Fourth of July, people are going online to search for information or products around the Fourth's main event:…
6 Ways to Make Your Search Results Shine
There are always new ways to improve your business' search results using Google Knowledge Graph, if you take time to understand search…
Many Organic Results Influenced by Locality
Does locality have an effect on SERP ranking? Not always, but when it does we should be mindful of the best choices…
gShift Gives Marketers Additional Ways to Track Content Performance
SEO software provider gShift revealed a new tool to track content by individual Web pages or groups of pages in its latest…
Panda 4.0 Help: Google Clarifies Tremors, 3 Analogies for Diagnosing Hits
Panda is a confusing topic for many webmasters. This post covers new learnings from Panda 4.0 and provides three analogies that can…
Content Creators Ranking Checklist: How Quality Scores Influence
Even though Google has done away with author images, content creators should pay attention to authorship, as media companies are placing more…
PR Newswire Press Release Guidelines Target Search Engine Spam
Press releases and other content submitted for distribution via PR Newswire's wire distribution network will be evaluated under new guidelines to help…
Google Expands Mobile App Indexing in Search Results
Google is now indexing more mobile app content in its search results for those who have apps installed on their mobile devices.…
Keeping Your Head Above Water in the Google Lagoon
Keeping up with Google's changes can be almost a full-time job. Here are some tips and tricks for keeping abreast of the…
How Bing Chooses Your Webpage Titles
A new blog post from Bing explains how they choose the titles for webpages, and why they might replace the one you've…
The 10 Best Ways to Generate Traffic Without Google
Rather than worry about losing or never having Google organic search traffic, plan for it. You can't rely on a single traffic…
Link Building for Gaming Companies
Developing links for gaming companies is a lot of fun. But it's an extremely competitive area. Here's how to get great links…
Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]
Even if you've decided to "go mobile," you may be losing an average of 68 percent of smartphone traffic. New BrightEdge research…
Links Should Only Be a Surprise? Nonsense!
Bing's Duane Forrester says "You want links to surprise you." But these links are only possible if your site already has some…
5 Reasons a Site Hit by Google Penguin Won’t Recover
If you're working hard on cleaning up a site that's been hit by Google Penguin, don't despair! While Penguin recovery is possible,…
Search Engine Basic Concepts
Baffled by search engines and how they work? Not technical in orientation? Here's a layman's level explanation of the basics of search…
Google Payday Loans Algorithm Update Launch is Imminent
Less than a month after announcing a significant update to its algorithm targeting spammy queries such as payday loans, Google's Distinguished Engineer…
How to Find Link Building Opportunities in 5 Steps Using SpyFu’s New Backlink Builder
With all the great tools already out there, why do you need another? The goal of using SpyFu's Backlink Builder tool isn't…
3 Tips for Selling SEO
Successfully selling SEO requires you to wrap your head around important "pain points" and goals of a prospect, and speak to that.…
Ten Timely Tips for Terrific Title Tags
Much may have changed through the years in SEO, however the importance of the title tag can't be overstressed. Here's how to…
A Strategic Approach for New SEO Clients
Starting a new SEO project, or want to check ongoing projects? Use the following approach, which includes a mix of specific keyword…
More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding
Google's Panda 4.0 was a major algorithm update. There were many examples of websites recovering, as well as many examples of sites…
Life After a Link Apocalypse
What happens if your site gets hit by Penguin or a manual penalty, you lose rankings for your main keywords, and you…
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