SEO.
Answers.com and Opera Announce Partnership
According to a News.com story and this news release, access to the Answers.com database will be built into the Opera web browser…
More on Search Engine Penalties
Today guest writer Marcela De Vivo wraps up her look at search engine penalties, describing those applied by Yahoo and MSN. Yahoo’s…
BritZ!
Our columnist-from-across-the-pond Mike Grehan has been on an unofficial campaign to re-dub this publication “BritZ.” Looks like he got his wish, sort…
In the Search Engine Penalty Box?
Search engines have rules for what’s acceptable—and not acceptable—for content, linking, and many other factors that are used to calculate relevance. Some…
Revisiting Hijacking & Redirects: Moving To A Solution
Cast your mind back to May, when I wrote about the Google AdSense page getting “hijacked” by another site for searches on…
DMA To Allow Deceased to Rest In Peace
Get that Ouija board out of your marketing toolkit! The DMA wants its members to stop marketing to the dead. They’re deadly…
When Not to Use Search Engines
Turning to our favorite search engine has become reflexive for most people seeking information. But search engines aren’t always the best tools—there…
New MSN Screen Saver With Search & RSS Integration
Need a screensaver? The new MSN Screen Saver puts a search box on display, plus shows you RSS feeds, photos from your…
Verizon Gets Personalized Messaging
Yesterday I got an e-mail from Verizon, “Verizon Wireless Get it Now on your Motorola V710.” It didn’t have to say, “Dear…
Using E-Mail to Train Customers to Be Unprofitable
So I ordered a bunch of trousers from EddieBauer.com (because every women’s store on the planet has a ‘petite’ section, but it’s…