SEO.
A New Report on Estimating Link Spam
Here’s a new 21 page (pdf) technical research paper from the Stanford InfoLab that takes a look at link spam. It might…
Search Engines and Reputation Management
Many companies cry foul when competitors or activists manage to get top search rankings with negative or false information about the company.…
Back to Basics
Everybody knows what they need to do in order to fix their Web site, they just don’t do it, according to Jim…
ad:tech Kicks Off
It’s open and it’s crowded. With 8,300 registered attendees, 60 sessions and 230 speakers, Conference Chair Sue Bratton has called ad:tech New…
How About We Meet After ad:tech?
We’re booked. Wall-to-wall, end-to-end. Yet invitations for events, parties, briefings, meetings, announcements and panels keep pouring in. Publicists who have clients who…
Breakfast Conflict
There’s plenty of invites from “off-the-show-floor” events coming in from various companies wanting to make more of an impression than a booth…
Now That’s A Crappy Ad
So I’m in NYTimes.com’s arts section and….Yuck! No! Not this! The display ad, a BOB, is screaming in caps, “ARE YOU TAKING…
24/7 Real Media Sees Strong Q3
24/7 Real Media reported its Q3 results today. Revenue was up, which was attributed to signing more customers to its SEM managed…
Tagging + Online Games: Search that Actually Works!
We’re mostly in the “tagging sucks” camp here at SEW, not because we’re opposed to metadata (we’re not), but rather because the…
Is Google Ad-Server Shopping?
The New York Times gave Google about a million miles of ink this weekend with Google Wants to Dominate Madison Avenue, Too…