SEO.
Category Vs. Product Pages: Which One Tests Better? (You Might Be Surprised)
When Al Scillitani set out to do a little landing page testing, he was convinced he knew which page would win. But…
Shoemoney Must Have Taken Hit To Head: SES Blog Post Seems Petty and Wrong
Jeremy Shoemaker aka Shoemoney has been involved with Search Engine Strategies conferences for the past five years – it is where he…
Link Marketing Opportunities in Your Backyard
You may have spent a lot of time looking far and wide for links to your Web site. But are you overlooking…
TripFit.com Combines Travel Search with Coupons
A new travel search site has launched. The name is TripFit.com and their unique selling proposition is that they feature travel coupons.…
Zappos CEO Letter To Employees On Sale
As the news item below tells us Amazon has bought Zappos. In very quick order the Zappos CEO Tony Hsieh sent a…
More Layoffs At Google Following Radio Advertising Automation Sale
Looks like Google will be laying off employees assigned to their radio automation business, according to Web Guild. The soon to be…
More Chinese Internet Users Than US Population
The number of internet users in China has surpassed the population of the United States, according to the China Internet Network Information…
Engagement Index Busts Social Media Myths, Finds Financial Performance Correlation
A new engagement index is showing correlation is busting up some long held beliefs about social media. One of the myths is…
FriendFeed Updates API with Real-time, Oauth, File Attachments and Sharing Options
Social media aggregator FriendFeed has updated its API with a bunch of features that are relevant to current online social and search…
Confessions of an SEO Copywriter (You don’t need a lot of copy)
One of our very own SEW experts, Tim Ash is featured on the cover of the summer edition of Online Strategy Magazine.…