Uri Bar Joseph

SEO

Google, I Think I Love You … So What Am I So Afraid Of?

What if Google someday decides it no longer loves your site? It stops sending traffic your way, drops your rankings,…

25 Jan 2013

Analytics

2013: The Year of Marketing Integration

It’s not too late to get your marketing ducks in a row and leverage new and old channels to generate…

31 Dec 2012

Analytics

5 Tips for Handling (Not Provided) Data

(Not Provided) accounts for almost 40 percent of referring traffic data – and this will continue trending up until the…

26 Nov 2012

Analytics

How a Preview Image Increased a Landing Page’s Conversion Rate by 359%

Using Google’s new “Google Experiments” for A/B testing confirmed a hypothesis that a landing page with a preview image will…

29 Oct 2012

PPC

Why Paid Search for B2B Companies is Dead (or Dying)

PPC of late has trended down on all questions related to effectiveness, budget and usage, and trended up on likelihood…

01 Oct 2012

Analytics

8 Rules of A/B Testing – The Art in Marketing Science

Data will tell you the right answer. If you can’t find data somewhere, you should run a test, collect the…

06 Aug 2012