- 119
- articles
- 2016–2020
- on Search Engine Watch
- SEO
- most covered
Tereza Litsa
Tereza Litsa is a social media and training manager at Lightful and a freelance writer for ClickZ and Search Engine Watch. She is passionate about social media, tech for good, and #ReclaimSocial.
2016
Top trends marketers need to know for the holiday season
The holiday shopping season is approaching and the marketers have to target consumers in the most relevant way. Which marketing…
15 writing tips to rank higher on social and search results
Online writing has its own style and it's even more challenging when thinking of its impact own. Here are 15…
How to take advantage of Facebook Video’s creative opportunities
Facebook recorded an increase of 800% in video consumption from 2015 to 2016, jumping from 1 billion views to 8…
How National Geographic uses visual storytelling to stand out in social media
National Geographic is known for its impressive visual content. How did it use it though to create a highly successful…
Five tips to maximise content ROI for every industry
An effective content marketing strategy needs to be customised to the demands of each industry. Here are five tips to…
Nine ways brands can improve emotional connections with customers
It’s not easy to convince a customer nowadays to trust your company over another, but the right emotional connection may…
Why local search should be part of your ecommerce strategy
As local marketing becomes more important, it's time to focus on local search strategy in order to beat your competition.
Five keyword myths you need to forget right now
Keywords are often misunderstood in SEO, so it’s time to debunk the most popular myths around them.
How to master Facebook advertising and targeting
Facebook advertising is becoming very useful, especially when you explore its potential and all its targeting options.
How a customer reviews strategy can impact SEO
Chris Bullick explains at Brighton SEO why every brand needs to have a review strategy and what this means for…
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