- 119
- articles
- 2016–2020
- on Search Engine Watch
- SEO
- most covered
Tereza Litsa
Tereza Litsa is a social media and training manager at Lightful and a freelance writer for ClickZ and Search Engine Watch. She is passionate about social media, tech for good, and #ReclaimSocial.
2017
Ten steps to successful SEO for startups
SEO can help a growing startup establish its presence and meet business goals. Here’s how to get started with search…
5 tips to create a data-driven content marketing strategy
Our constantly-connected world brings with it a wealth of data that can be mined for insights to tailor content marketing…
7 more tips to improve your content creation
How can you improve your content creation? In Part 2 of our two-part series, we look at seven more actionable…
8 tips for improving your content creation
The rise of content marketing has brought content creation to the forefront for all businesses. Earlier this summer, I presented…
PPC 102: Seven tips to improve your paid search campaigns
Once you've got the basics of PPC down, how can you improve on those efforts further? Here are 7 more…
Meeker’s Report on the state of advertising and ad trends to watch out for
Mary Meeker’s Internet Trends Report 2017, one of the most-anticipated annual events in the world of digital, was released a…
PPC 101: Eight tips to get started with paid search
PPC, or Pay-Per-Click, marketing can deliver effective results for a business, but it can also seem overwhelming when you're just…
The psychology of language for paid search
The success of your PPC campaigns may depend on the language that you’re using. Here's how to improve it.
How to use Search Console for quick SEO wins
SEO doesn’t have to be complicated or technical. Laura Hogan, Head of Search at Rice Media, shared her tips at…
Five most interesting search marketing news stories of the week
Welcome to our weekly round-up of all the latest news and research from the world of search marketing and beyond.…
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