- 2
- articles
- 2016
- on Search Engine Watch
- PPC
- most covered
Author
Ryan Phelan
2016
PPC
How search and email acquisition campaigns benefit both channels
Search and email are good marketing partners because they make each other more productive. Add a layer of "big data,"…
Analytics
‘Creepy data’: how to avoid spooking your customers
For marketers, there's something even scarier than a stoop full of Elsas and Annas, Spidermen and Minions. It's the dreaded…