- 39
- articles
- 2011–2015
- on Search Engine Watch
- Content
- most covered
Ken Mcgaffin
2013
Using HARO to Create Fresh, Compelling Content
Being a reporter on HelpAReporter.com can be a source of great well-crafted stories, quotes from company CEOs, and opinions from…
What on Earth is a Nexialist and Why Are They So Good at Link Building?
Link builders must embrace many skills as the pressure to get quality links grows. Here’s how link builders and SEO…
Creative Link Prospecting: Following a News Story
Breaking news stories leave a trail behind them that can provide a rich stream of quality link prospects. We examine…
How to Create ‘Passion Pieces’ That Inspire People to Link
No one links to boring pages. Yet some of the most important pages that tell the story of a business…
2012
10 Reasons Why Public Relations is a ‘Must-do’ for SEO in 2013
Until recently SEO and PR often made uneasy bedfellows, although this has been changing as more people realize how much…
10 Ways to Increase the Odds of Getting Editorial Links
Editorial links, just like editorial coverage can't be guaranteed. However, follow these suggestions and you'll maximize your chances of success.
18 Ways to Create Unique Content From Survey Results
Market surveys can be a rich source of unique, original content. Discover some real examples of the content that has…
6 Reasons You Should Use Market Surveys in Link Building Campaigns
An in-depth market survey on behalf of your client can be a rich source of original material that brings you…
2011
Online PR and Getting Links From Major Media: 6 Examples
Getting editorial links from major media websites is one of the big bonuses of doing effective online public relations --…