- 42
- articles
- 2010–2015
- on Search Engine Watch
- SEO
- most covered
Jennifer Van Iderstyne
2011
The Lost Art of the Personal Link Request
When was the last time you got a truly decent link request? I honestly can’t even remember. Where have all…
You Are the Ultimate Link Building Tool
Killer SEO tools can definitely strengthen a link building campaign and help with data collection, organization, and presentation. Ultimately, though,…
What Makes a Link Target a Bullseye?
Why authority, relevance, and accessibility are the trifecta of desirable qualities link builders should look for when determining potential links.
Link Lovers From Hell
Warning! These are some of the more undesirable link partners you'll come across on the web -- sites you definitely…
Finding Potential Link Partners
Here are few ideas on finding sources to ask, beg, or barter for links.
2010
The Redeeming Qualities of Links with a Bad Reputation
Backlink rejects, such as nofollows, blog comments, and reciprocal links, have earned their bad reputations by being mostly garbage. But…
Incorporating Geo-Targeting into Your Link Building
Searchers are getting better all the time at incorporating specific locations into their queries. Ignoring that fact is just fatal.…
Title Wars: Attention Grabbing vs. Optimization
They say there's a thin line between love and hate. Perhaps if both SEO and creativity lay down their weapons,…
Re-Thinking Relevance in Link Building
What is relevant isn't always instantly apparent. Sometimes we need to expand our definition of what relevance means. Here's how…
Selling Clients on Content
How to convince your clients that there are real rewards (namely: traffic, authority, a competitive edge, and increased ROI) for…
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