Christopher Ratcliff
142
articles
2015–2016
on Search Engine Watch
SEO
most covered
Author

Christopher Ratcliff

Christopher Ratcliff is the Editor in Chief of Methods Unsound, and former Editor of SEW and Deputy Editor of Econsultancy. You may hound him on Twitter @Christophe_Rock especially if it's beer/donut/record-voucher related.

2016

SEO

Guide to Google ranking factors – Part 8: internal links

This week, we’re looking at internal links (before we tackle the much more unwieldy subjects of outbound links and backlinks).

25 Oct 2016

SEO

SEO best practice guide for URLs

Today we’re going to take a look at the basic building block of not just SEO, but your very web…

24 Oct 2016

SEO

Technical SEO checklist: a webmaster’s guide to on-page optimisation

Presenting a guide to carrying out all the on-page checks that webmasters and SEOs need to carry out to ensure…

20 Oct 2016

SEO

Guide to Google ranking factors – Part 7: Site-level signals

This week we move away from on-page content, and dive into site-level factors.

19 Oct 2016

Mobile

Google Search Index set to go ‘mobile-first’ within months

Google has announced that it will soon be splitting its index between mobile and desktop.

18 Oct 2016

Mobile

Accelerated Mobile Pages (AMP): one year on – stats and infographic

We’ve written an awful lot about Google’s open source accelerated mobile pages project (better know as Google AMP) over that…

13 Oct 2016

SEO

Guide to Black Hat SEO: which practices will earn you a manual penalty?

In order to elucidate further on the behaviours that will lead to a penalty, let’s take a look at the…

11 Oct 2016

SEO

Guide to Google ranking factors – Part 6: Trust, Authority and Expertise

This week we dive into trust signals, paying particular attention to Google’s Page Quality Rating.

10 Oct 2016

SEO

Complete guide to meta tags in SEO

A complete introduction to all the meta tags a webmaster may need when creating or optimising a webpage for SEO.

05 Oct 2016

SEO

Guide to Google ranking factors – Part 5: duplicate content and syndication

This week we continue diving into on-page content factors, with duplicate content and syndication.

03 Oct 2016

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