Christopher Ratcliff
142
articles
2015–2016
on Search Engine Watch
SEO
most covered
Author

Christopher Ratcliff

Christopher Ratcliff is the Editor in Chief of Methods Unsound, and former Editor of SEW and Deputy Editor of Econsultancy. You may hound him on Twitter @Christophe_Rock especially if it's beer/donut/record-voucher related.

2015

PPC

Lowe’s: the customer journey from search to checkout

In which we take a look at the experience of searching for a product, testing the relevancy and helpfulness of…

10 Nov 2015

SEO

Nine fascinating SEM news stories and stats from this week

Just like the current series of The Muppets, our weekly programme has been put on hiatus for re-tooling.

06 Nov 2015

SEO

Consumer search behaviour: stats and trends

Here's the skinny on all that's happening right now in search behaviour.

30 Oct 2015

SEO

So what the heck is RankBrain?

You won’t have failed to notice in the news this week certain headlines along the lines of “Google reveals new…

29 Oct 2015

SEO

SEM stats: 20+ of the most interesting from this week

Welcome to our weekly round-up of statistics from the world of search and slightly beyond.

23 Oct 2015

SEO

What is semantic search and why does it matter?

A way to deliver highly accurate and relevant answers to all of your questions, or simply a way to keep…

21 Oct 2015

SEO

How do I get a search box to appear in my site’s search results?

I've now realised there's something else missing from my site’s search results… my very own search box within the sitelinks.

20 Oct 2015

SEO

SEM stats: 10+ of the best from this week

Full disclosure: this may not be as ‘weekly’ as the headline suggests, nor will I be able to promise as…

16 Oct 2015

SEO

How do I get sitelinks to appear in my site’s search results?

The first thing I had to figure out when asking this question was, what the heck do you actually call…

15 Oct 2015

SEO

Do you have to come first in search anymore?

What position do you want your business to appear in search engine results pages (SERPS)? Number one? All of them?…

13 Oct 2015

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