Couldn’t make it to last week’s monster
Search Engine Strategies show
in San Jose? Well, maybe next time! In the meantime, I’ve compiled a list of
coverage from across the web, even somewhat organized into topic areas.
Our San Jose show is always tough for me, as I arrive a week earlier to visit
with the various major search engines out there. That means two weeks of news
and email to dig out from, since you can never get it all done on the road. All
that digging out means I know I don’t have everything listed below. But you’ll
find plenty to keep you entertained.
General Recaps
- SES 2006: Google à Go-Go, ClickZ
- SES 2006 Videos,
V7N
Our Baby is Growing Up, Search Engine Guide
SES San Jose 2006 Coverage Round Up, Search Engine Lowdown
Google search ads find momentum, USA Today- Surviving SES San Jose,
Internet Search Engine Database
SES 2006 Week in Review, WebProNews
The State of Search Marketing: Observations from Search Engine Strategies San
Jose 2006, Publishing 2.0
Eric Schmidt Appearance
- Daily
SearchCast, August 9, 2006: Special Edition, A Conversation With Google CEO
Eric Schmidt, Search Engine Watch - A Conversation
With Google CEO Eric Schmidt, Search Engine Roundtable - Google CEO Eric Schmidt at SES San Jose, Marketing Pilgrim
- Google’s Eric Schmidt
at SES From The Search Perch, Search Engine Journal - Schmidt:
Google Closer to The Perfect Answer, InternetNews.com - Google says it
won’t pull an AOL, News.com - Google’s Schmidt
Extends Hand to Advertisers, ClickZ
Q&A With Press, Marketing Pilgrim (very good write-up on things the press
asked Schmidt after his talk with Danny on stage)- Top 5 Strange Things Google’s CEO Said Today, Google Watch
- Google CEO
Eric Schmidt: ‘all world’s information includes personal information,
ZDNet - Eric Schmidt, Measurable Advertising & AJAX, ClickZ
- Google CEO Eric
Schmidt Tackles Net Neutrality and AJAX, AJAXWorld - Why Doesn’t Google Create a Unified Interface for Its Apps?, Google Watch
Eric Schmidt & Search Privacy
- Google to Keep Storing Search Requests,
Associated Press
Google sees privacy threats, Reuters- Google’s
Schmidt on AOL Debacle
Will Google Keep Minority Report from Happening? Eric Schmidt’s Chat with
Danny Sullivan, Natural Search Blog
Eric Schmidt on Enabling Google Users to Monetize Their Own Click Stream Data,
Search Engine Lowdown
Your Life as an Open Book, New York Times- AOL Is Caught
in Its Own Long Tail, Information Today
Google vs. government, San Francisco Chronicle
Click Fraud Panel & Related Coverage
- Auditing Paid
Listings and Click Fraud Issues, Search Engine Roundtable - Yahoo &
Google Commit To An Other Independent Click Fraud Audit At SES, Search
Engine Watch Blog - Click
Fraud: What does Google fear?, ZDNet - Google
claims click fraud audits flawed, BtoB Magazine - Google to Eventually Disclose More Click Fraud Data, Google Watch
Google’s Questionable Clicks, Forbes
Google Claims Auditors Overstate Click Fraud Problem, Information Week- SES on Click
Fraud: Industry collaboration, or vested interests?, ZDNet
Yahoo’s Panama Ad Platform Preview
Yahoo Shows Off New Ad System At SES, V7N
Yahoo! Maps Out ‘Panama’ with SES Preview, SearchViews
Yahoo’s Project Panama, Slated for Q4 Launch, Unveiled at SES, Search
Engine Lowdown- Yahoo Unveils New Ad Platform Features, Google Watch
Yahoo Demos New Ad Platform, Red Herring
Social Search & Related Topics
- Social Search
Overview: Yahoo!, Windows Live & Eurekster, Search Engine Roundtable - Social Search:
Up Close With Yahoo!, Search Engine Roundtable
Marketing with Social Media, WebProNews- Leveraging
Social Media (MySpace, YouTube, & Other Social Networks), Search Engine
Roundtable - Social Search:
Up Close With Google (Google Co-op), Search Engine Roundtable - Improvements to Google Co-Op Coming Soon, Google Watch
- SEM Via
Communities, Wikipedia & Tagging, Search Engine Roundtable - Notes on the ClickZ Track at SES, ClickZ
Organic Listings Sessions
- Can You Please
Them All? (Google, Yahoo!, MSN & Ask.com), Search Engine Roundtable
SES: SE Algorithms: Can You Please Them All?, WebProNews
SES 2006: Importance Of Quality Scores, WebProNews- Duplicate
Content and Multiple Site Issues, Search Engine Roundtable - Blog and Feed
Search SEO, Search Engine Roundtable - The Bot
Obedience Course – New Yahoo! Site Explorer Tool Announced, Search Engine
Roundtable - Yahoo
Releases Updates To Site Explorer, Search Engine Watch Blog - Search Engine
Q&A On Links (Ramez MSN Search, Kaushal Ask.com, Adam Google & Rajat Yahoo!),
Search Engine Roundtable - Organic Listing
Forums (Danny Sullivan In Costume), Search Engine Roundtable
Search Advertising Sessions
- Compare &
Contrast: Ad Program Strategies, Search Engine Roundtable - Does
Demographic Targeting Matter?, Search Engine Roundtable - Domaining &
Address Bar Driven Traffic, Search Engine Roundtable - Search
Arbitrage Issues, Search Engine Roundtable - Search
Algorithm Research, Search Engine Roundtable - Linking
Strategies, Search Engine Roundtable - Link Baiting &
Viral Search Success, Search Engine Roundtable - Search and
Branding, Search Engine Roundtable
Issues Sessions
- Search Engines:
Friend or Foe?, Search Engine Roundtable - From
the Halls of SES West: “Search Engines: Friend or Foe”, SearchViews - SES 2006: Search
Engines, Friend Or Foe automated blog and ping, Tagslammer - Blogging for the
search engines, Searchblog
News, Blogs & Public Relations
- Reputation
Monitoring & Management, Search Engine Roundtable - News Search SEO,
Search Engine Roundtable
SES 2006: Optimizing Your Feed, WebProNews
SES: Blog/Feed SEO: Watch Out For Bullets, WebProNews
Big Sites/Budget Sessions
- Big Site Big
Brand SEM, Search Engine Roundtable - When Search
Engines Do Search Marketing (AOL, Business.com, Yahoo! & Local.com),
Search Engine Roundtable - The Vice
Presidents Of Search Marketing, Search Engine Roundtable
Small Sites/Budget Sessions
- Big Ideas For
Small Sites & Small Budgets, Search Engine Roundtable - SEM for
Non-Profits & Charities, Search Engine Roundtable - Pricing &
Contracts For The Small SEM Shop, Search Engine Roundtable
Conversion & Metrics
- Vendor Chat on
Measuring Success, Search Engine Roundtable - Usability & SEO
– Two Wins for the Price of One, Search Engine Roundtable
Other Sessions
- Searcher
Behavior Research Update, Search Engine Roundtable - Communicating
With Customers, Search Engine Roundtable - Searchonomics:
Serious & Fun Stats, Search Engine Roundtable - The Search
Laboratories, Search Engine Roundtable - Search APIs
(Yahoo! Developer Network, YSM API, Google AJAX API & AdWords API), Search
Engine Roundtable - Balancing
Organic and Paid Listings, Search Engine Roundtable
Google Dance & Parties & Pictures
- On Fire at SES,
The Ask.com Blog - Google
Dance V Photos, Online Marketing Blog - My
Bet on WebmasterRadio, SEOmoz - Googledance
2006, Google Blogoscoped - Google
Dance Photos 2006, V7N
All Jim’s SES San Jose 2006 Pictures – where’s yours?, Jim Boykin- Google Dance Photos and
Google Food, Search Engine Journal - Google Dance 2006 Photos, ClickZ
Search Engine Strategies Photos, Marketing Pilgrim
SES San Jose 2006 – Yahoo and Ask Party Pics, Jim Boykin- My SES San Jose 2006 Photos &
Videos, Danny Sullivan - SES San Jose 2006 Pictures, Search Marketing Gurus
Drue at Google Dance 2006 – Googleplex was Hopping, Drue Kataoka- Google Dance 2006, Google