Group Formed To Help Develop Mobile Search

Group Plots Future
of Mobile Search from ClickZ covers a new "Mobile Search Working Group"
that’s been formed by the Mobile Marketing
Association. The MMA group aims to help carriers bundled branded mobile
search solutions into their service packages. Frankly, I’d like the group or any
group to bang carriers over the head that I don’t want to be tied to any one
search solution. I want the freedom to choose whatever I like. The groups home
page is

here, but the additional information the page points you at has yet to
actually go live.