Over at Search Engine Guide, BidHero Brings Bid Management to the Masses from Jennifer Laycock a new,
low-cost bid management tool called BidHero now out from long-time web analytics vendor ClickTracks.
Looking At ClickTrack’s BidHero
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AdWords Bill of Rights
Advertisers should have the right to choose which features to use, target as granularly as possible, see how our money is being spent and make it more efficient, and get the same level of insight and data we take for granted on the desktop web.