Per Boomtown, Seth Dallaire has joined Yahoo! as vice president of mid-market sales, a new position. Dallaire will be responsible for mid-market search and display ad sales. Dallaire was previously a top ad exec at Microsoft.
This past year, the trend has been Yahoo!s jumping ship for Microsoft. Qi Lu, Sean Suchter, and Scott Moore are among the many former Purple People now working hard for the money at the Redmond-based software giant.
Noël Reilly, Strategic Account Director at Microsoft, discusses her upcoming session at The Transformation of Search Summit, challenges, industry trends.
The biggest impact here will be in the advertiser workflow. Great news for those seeking efficiency and less time spent on the Bing platform.
Voice search has been identified by the world’s leading technology providers as a huge opportunity to acquire market share over the next decade. It currently lacks mainstream adoption - but all that could change before long. So who is in the lead for the voice search "space race"?