Google AI Mode is now showing side-by-side product comparisons with images and reviews, giving users a deeper way to evaluate options before buying.
Google AI Mode now shows comparisons between two or more products. When a user’s query is related to ecommerce, AI Mode now displays this information in a comparison table. This is a genuinely useful feature for showing product comparisons.
Here is a screenshot of how it looks.
Showing this kind of comparison is very helpful for users, making it easier to purchase a better product based on the comparison table provided.
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Google is testing clickable anchor text within AI Overview that redirects users to AI Mode instead of a webpage, another sign of Google pushing users toward its AI search experience.
Google AI Mode is testing sending users directly to retailer websites instead of opening the free listing comparison panel, raising questions about visibility for other listed stores.
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