Google has announced the launch of its Website Workout Contest. Four winners will get consulting to help improve their sites’ ROI. Google’s Website Optimizer will be used to test graphics, copy, design and other web page factors.
The contest deadline is June 17th. Google has created a promo video for the contest. View below.
A federal court is making Google connect AdX and DFP to Prebid and let rival publisher ad servers access AdX demand. Publishers may have to wait up to 15 months for the doors to actually open.