SES Chicago, Day 3 Coverage

Welcome back to our day 3 wrap-up of coverage at SES Chicago 2007. Today was a big day for PPC and paid links issues, with strong attention on SEM for retailers and strategies for pitching upper-level management on SEM principles. The coverage is high-quality and has some great analysis, but if you’re looking for more information on a session you didn’t get to or don’t have comprehensive notes on, remember your show booklet has an access code to the presenters’ slides, which we’ll be posting to the site soon. See you for SES Chicago Day 4 tomorrow!

Want SEW higher in your Google results?Add as a preferred source

More in Events

View more
Events

Why search marketing matters in 2018

Consumers are ignoring the mass of email and seeking out businesses on their own terms -- when and where they want to look. Search marketing gets you found.