Miva announced today it has a restructuring plan that calls for a 20% reduction in its workforce. The company that evolved from the merger of FindWhat and ESpotting a couple of years ago expects to complete layoffs by May 2007, according to an Adotas report today.
Miva CEO Peter Corrao said the work force reductions are “fundamental to achieving our turnaround goal for stabilizing cash and returning to positive operating margins.”
Hotels could keep the reservation and guest data while becoming more dependent on Google to bring customers back.
A federal court is making Google connect AdX and DFP to Prebid and let rival publisher ad servers access AdX demand. Publishers may have to wait up to 15 months for the doors to actually open.
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