Yahoo! Adds Additional Twitter Integration Into Search Results
A few weeks ago, Yahoo! added Twitter to their News Shortcut. Now, Yahoo! is adding Twitter updates directly to their search results. Expect to see them for “buzzy” topics.
When Yahoo! detects a hot topic being queried on their search engine, their algorithm will select Tweets to present in the results.
When Tweets do appear, they’ll usually be placed at the bottom of the results.
The digital retail space has seen a huge number of disruptive innovations over the years, from artificial intelligence (AI) offering tailored recommendations to smart chatbots transforming and streamlining customer service and the new additions of drone deliveries and augmented reality. Despite these leaps, most search technologies still used by modern retailers and brands are lagging behind. Markus Stripf explains
Google have now rolled out their Posts function for small businesses with a Google My Business account. But how do Posts affect click-through, ranking, mobile and social presence? We look at the facts.