Topic

SERPs.

Everything we have published on SERPs. 1,077 articles
Latest in SERPs

Analysis and advice: Why recipe sites saw huge fluctuations in visibility

Post algorithm updates, some recipe sites experienced drops of 50 percent in May after huge increases in November!

By Robert Scott · 10 Aug 2022

SEO

Design systems and SEO: does it help or hinder SERP achievements?

Joe Dawson's comprehensive guide and checklist to ensure your design systems enable great UX and gain more Google SERP visibility

By Joe Dawson · 22 Jun 2021

Content

Here’s how you can master your next seasonal digital marketing campaign

Seasonal marketing can get really wrong unless you start preparing early! Here’s how to utilize slower months to create an effective seasonal…

By Ann Smarty · 17 Jun 2021

SEO

Diagnosing a traffic drop? Just breathe!

A traffic drop or decline is something all of us have come across on multiple occasions. A four-step guide to help you…

By Ann Smarty · 20 Apr 2021

Development

UX: an important SEO ranking factor

Atul Jindal condenses years of his experience and observations into this SEO guide to help you win at SEO and search experience

By Atul Jindal · 12 Apr 2021

Industry

Mobile-first and Core Web Vitals: connecting the dots for page experience success

As of March, some industries are more prepared than others when it comes to Google’s forthcoming Page Experience Update and Core Web…

By Jim Yu · 02 Apr 2021

Analytics

Four ways to use your website data to discover missed sales opportunities

Master these four core KPIs that should be studied to understand why visitors leave your site without making a conversion

By Joe Dawson · 22 Mar 2021

SEO

On-page SEO: a handy checklist to tick off in 2021 and beyond

Google’s ranking algorithm is continually evolving, how do you get it right with your on-page SEO strategy?

By Gaurav Belani · 11 Mar 2021

Development

Why progressive web apps (PWAs) are poised to dominate moving forward

Companies undergoing digital transformation face a difficult choice between native apps and progressive web apps. Here are three of the main benefits…

By Nick Chasinov · 05 Mar 2021

SEO

A marketer’s guide to Core Web Vitals and page experience

BrightEdge’s Jim Yu gives his CEO perspective on Google's focus on the user experience and the importance of preparing for Core Web…

By Jim Yu · 18 Feb 2021

Digital Marketing

The relation between ecommerce, SEO and SEM

Every brand’s needs are different and require a unique combination of SEO, SEM, and ecommerce. Marketers assess a brand’s goals and capabilities…

By Lisa Little · 15 Feb 2021