SEW Experts: Small Business Growing? Know When to Let Go

If you’re spending more time on search marketing than actually running your business, it might be time to outsource. If you depend upon search to grow your business, and you don’t have time to monitor, test, learn and implement search marketing practices, giving up some control to achieve your big-picture goal may be a viable option. In today’s Small Business Search Marketing column, “Small Business Growing? Know When to Let Go,” Carrie Hill outlines some factors to consider before making the decision to let go of the search marketing reins.