Hitwise has released some new data about online traffic figures surrounding the Virginia Tech news story. Traffic to Yahoo News increased 62% on Monday, April 16, versus traffic on Sunday, April 15. By comparison, online traffic to Google News increased only 6% over the same period.
* Online traffic to the Virginia Tech Facebook website increased 555% on Monday, April 16 versus traffic on Sunday, April 15. Compared to the previous Monday, April 9, traffic was up 407%.
* Online traffic to News and Media websites increased 16% on Monday, April 16 versus traffic on Sunday, April 15. Compared to the previous Monday, April 9, traffic was up 27%.
* Yahoo News was the most visited News and Media website on April 16 receiving 8.69% of all visits to the Hitwise News and Media category.
* The TV Network websites saw big gains as well – ABCNews.com visits increased 245%, MSNBC.com increased 161%, and FOXNews.com increased 64% and CNN.com increased 59%.