Search Headlines & Links: Feb. 15, 2007

Want a snapshot of the day’s search marketing news? Here we’ve collected today’s top news stories posted to the Search Engine Watch Blog, search-related headlines from around the Web, and assorted blog reports from Search Engine Strategies London:

From the SEW Blog:

  • Yahoo Reorg In Full Effect: Advertiser and Publisher Group Changes
    Memo outlines the departure of Panama architect Steve Mitgang, and the focus on supply, demand, and marketing channels.
  • Google Webmaster Team Clarifies Nofollow
    Googlers confirm that Googlebot will not follow the rel=”nofollow” tag.
  • Yahoo’s Local Ad Options
    A look at the finer points of local ad options available in Yahoo’s Panama platform.
  • ChaCha Ad Options Explored
    The human-powered search engine offers CPC-based text links or rich media display ads, all targeted by guide-defined category.
  • Online Video Gets Local
    The video advertising dial is moving towards local, driven by growing amounts of affordable online ad inventory.

Headlines & News from Elsewhere:

Reports from SES London:

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