Friendster CEO Kent Lindstrom announced the company will be using Google for search as well as using Google ads on its social portal.
Friendster is currently using Yahoo for its search partner.
The initial agreement will be for two years.
Friendster Using Google Search and Ads
More in Industry
View moreThe Search Engine Watch Top 5!
Gripping reads from 2022 that informed, amazed, and helped SEOs and search marketers tackle Google’s googlies and global dynamics
The ultimate 2022 Google updates round up
Summarizing the rumored and confirmed updates Google launched this year, their impact on page rankings and SEO strategy
Is Google headed towards a continuous “real-time” algorithm?
What a future-focused search landscape would look like and who could benefit