Today’s search podcast covers the Washington Post looking at search engine
optimization; Google’s results rated as less relevant if the Google logo is
removed; Microsoft certifies some tools that can be used for search spamming and more!
SearchReturn editor Detlev Johnson
sat in for Danny Sullivan, who is away this week.
Tune-in by listening to this
MP3
file, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this
link (or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts
channel. Need more help tuning in live or finding the chat room? See the
Daily
SearchCast FAQ.
Below are links to items discussed:
How to Juice Up a Site’s Rank- Is Google Search
More Relevant Or Is There A Brand Factor? - Google
AdWords Broad Match To Act Differently For Commercial, Non-Commercial Terms - Google
Sitemaps Adds Spam Checking, New Webmaster Help Center & Other Features - Yahoo! Travel Submit (Y! Search Marketing)
- SideStep
Launches Activity Search - Net Neutrality
loses a key vote - Microsoft Certified Doorway
Page Spam Generator - Google
Makes SketchUp Free - Yahoo Adds
Babel Fish