Daily SearchCast, Jan. 13, 2006: Barry Diller Keynoting SES NY; MSN Ramps Up Ads; Google Local’s Blue Balloon Ads Pins; Promo Or Ad On Google Homepage?; Business Partnering With Yahoo; Browser Fight Over Search & More!

Today’s search podcast covers IAC chief Barry Diller keynoting Search Engine
Strategies NY 2006 next month; MSN making moves with local search ads and
regular search ads; Google Local getting blue ad “balloons” on its maps; debate
over whether a pitch for Google Video partners on the Google homepage is an ad
or promo; tips on being a Yahoo business partner; search wars spill into the
browsers and
more!

Tune-in by listening to this
MP3 file,
listening via WebmasterRadio at 11:30am
Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
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here) or
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channel
. Below are links with more information about the stories that were
discussed.

  • IAC’s Barry Diller To Keynote SES NY 2006 Next Month
  • MSN Launches adCenter Incubation Lab: adLab
  • Microsoft Research India Demos Interactive, Multilingual Map Prototype
  • MSN & SuperPages.com In Local Ads Agreement
  • MSN To Run All Its Own Ads By End Of June 2006
  • Google Tests New Local Ads On Maps
  • Google Testing New Refinement/Clustering Links — Sign Of Google Base In Web
    Search?
  • Ad
    or Promo? Google Pitching CSI, NBA Video On Google Home Page
  • Page CES Keynote With Williams Segment Now On Google Video
  • More on Google Local App for the Blackberry, Expect Google Talk for Blackberry
    by Spring
  • Google’s Patent Application for Click-to-Call Advertising Published
  • Google Personalized Goes Mobile
  • Google Offers New Versions of Google Mini Search Appliance, Fast Search and NY
    Times Company Announce Deal
  • Search Marketers Will Soon Be Able to Buy Search Ads on Just AOL Properties
  • Yahoo VP In Charge of Yahoo Developer Network Leaves Company for Startup
  • How To Do Search Business Partnerships With Yahoo
  • BusinessWeek Article Offers Look at Net Censorship in China
  • Google-MSN Fight In Internet Explorer 7; Yahoo Pokes At Google In Firefox
  • TailRank: A Social News Recommendation and Filtering System Gets a New Look
  • Google Zeitgeist Receives Makeover, New Weekly Edition
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