What promised to be a speed-typing contest has fizzled into wait-and-see. Apple picked a WiFi black hole in which to announce its highly-anticipated “One more thing…” (it’s pretty much a given that ‘thing’ is a video iPod).
Apple’s certainly has its issues with bloggers. Still, deliberately putting the kibbosh on live-blogging (or reporting, for that matter) is a very interesting choice, control-the-buzz wise. It’ll be interesting to see who takes the hit from this move — Apple, or the media.
Update: It’s a video iPod, all right. Advertisers, bring on the branded entertainment! Trade show exhibitors, here’s the latest in lead-gen bait for your booth.
Pinterest is rolling out guided search on Pinterest.com, just like it did for its mobile app back in April. Guided search is a way to actively discover content on Pinterest, versus just passively scrolling the home feed.
The Apple evangelist compares Google+ to Macintosh, calling it a better social network, but people just don’t “get it.” Kawasaki’s new ebook “What the Plus! Google+ for the Rest of Us,” promises Google+ mastery within 90 minutes for $2.99.
Twitter CEO Dick Costolo shared insight into the Apple partnership and its effect on Twitter signups at the recent Web 2.0 Summit. He also talked tweets in Google search, a possible IPO, user privacy, and revealed they are hosting 250M tweets/day.
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