Shopping Search Technology Firm IM2 Gets Venture Cap Funding, Say Hello to FatLens
Those of you with an interest in shopping search might be interested to learn that Silicon Valley startup IM2 Inc. has received $8 million in their first funding round. An article from TheDeal.com goes onto say,
IM2 unveiled its FatLens search technology, which trawls e-commerce sites and presents its results in an interface designed for comparison shopping, in January. Now in beta-phase testing, the FatLens engine serves the online event-ticketing industry and will be expanded to include other industries in a few months, according to [CEO Nanda] Kishore.
A federal court is making Google connect AdX and DFP to Prebid and let rival publisher ad servers access AdX demand. Publishers may have to wait up to 15 months for the doors to actually open.
The first problem with finding a good GEO conference is deciding what the field is actually called, believe it or not. Some organizers use generative engine optimization. Others…