Are you ready for another search-related IPO?
Late word that Shopping.com’s paperwork has been declared “effective” by the SEC. Their ticker symbol will be SHOP. Look for trading to begin on Tuesday.
The IPO (6,871,160 ordinary shares) is priced at $18.00/share.
Shopping.com originally filed for an IPO more than four years ago but pulled the offering shortly before Net bubble burst.
A federal court is making Google connect AdX and DFP to Prebid and let rival publisher ad servers access AdX demand. Publishers may have to wait up to 15 months for the doors to actually open.
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