voice search.
Voice search optimization guide: Six steps for 2019
71% of us would rather search via voice assistant than by physically typing in queries. Here are the six most important steps for voice search optimization.
Transformation of Search Summit roundup
Featured snippets from the Transformation of Search Summit held in NY on Oct 19, 2018. Key highlights and quotes from the full…
The comprehensive guide to voice search keyword research
With voice usage growing, marketers need to understand how their audience is using this technology and how they can adapt to meet…
How voice queries are showing up in search data
The rise of voice search is no secret, and many companies are still wondering how to address it. When it comes to…
Hey Siri, how do I responsibly invest in voice-activated technology at work?
Voice-activated technology is here and more accessible than ever before. Globant released a new report with data around the rise of voice,…
The evolution of search: succeeding in today’s digital ecosystem – part 2
This is the second part of our series about the future of search, considering further the outputs of the fundamental changes to…
How Alexa and Siri are changing SEO: AI and voice search
Alexa, how is AI-assisted voice search changing the SEO landscape? It’s putting more emphasis than ever on conversational content, integration with Google…
Rise in voice search for local businesses brings new opportunities and challenges
Voice search is growing exponentially, and when something becomes this prominent it behoves the major search engines to make changes to the…
The future of search
Will artificial intelligence (AI) ultimately make search better or worse? Is the future SERPless? And what are the ramifications for SEOs? Jessie…
Mary Meeker’s Report 2018: the internet trends to watch out for
Mary Meeker's Internet Trends report is certainly one of the most anticipated annual reports in the tech industry. We've looked at the new…
Where we’re going, we won’t need websites
As voice becomes dominant in search, and users turn to social media, apps and news aggregators for their content – and not…
10 Google updates you may have missed
Google rarely stands still. In fact, the search giant claims to tweak its search algorithms at least 3 times per day. Some…
How to get mobile SEO for voice search right
Voice search and mobile usage are both on the rise and look set to shape the SEO industry for some time to…
How does Bing’s voice search compare to Google’s?
Google remains the dominant player in search marketing, but the industry is changing very rapidly and the old certainties may erode. Does…
How to optimize featured snippets for voice search
When it comes to voice search, featured snippets are key. If a searcher is using voice search and expecting a verbal reply,…
Voice search: A digital space race
Voice search has been identified by the world’s leading technology providers as a huge opportunity to acquire market share over the next…
Optimizing for voice assistants: Why actions speak louder than words
The voice assistants of today are closer than ever to the sci-fi ideal of the all-knowing computer that we've been dreaming about…
What does voice search mean for your local SEO strategy?
The popularity of virtual assistants means voice search is on the rise. But what does it means for businesses that rely on…
Top tips on voice search: Artificial Intelligence, location and SEO
Over the past few years, we have seen the transformative impact of mobile on search and consumer behavior, including the shift towards…
The future of voice search: “Ubiquitous and seamless”
These are interesting times for voice search, both in terms of its adoption among consumers and its technological development. We have moved…
Understanding voice search: What are the implications for marketers?
One report by VoiceLabs predicts that voice device growth will quadruple this year. What data can help us to understand the impact…
Is Google’s ‘Beauty and the Beast’ ad the future of paid voice search?
Google sparked a small firestorm last week as reports surfaced that its intelligent assistant device Google Home had delivered what appeared to…
Can Google get users on board with “shortcuts in search”?
Google announced yesterday the launch of “shortcuts in search”, which will allow Android users in the US to access quick answers on…
The psychology of search intent: Converting moments that matter
Nineteen years ago, the company that is now called Alphabet Inc. launched Google Web Search, which would quickly become the most widely…
What we can learn from the latest trends in voice search
Voice search is already a fast-rising trend in the search industry, and its latest developments indicate that it's starting to win ground…
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