Social media.
Hootsuite social trends report for 2020
TikTok shakes up the status quo and brands strike a balance between public and private engagement. Hootsuite reveals trends that savvy marketers and…
Pre-made calendar with over 300 holidays to help plan editorial content
Looking for a holiday calendar to help plan editorial or social media content? Here's a calendar with more than 300 holidays to…
Seven SEO tips for image link building to generate more traffic
Your images, infographics, and memes, too, can be used for link building to turn your page into a link magnet. Image link…
Four ways to use marketing feedback loop to optimize SEO efforts
A marketing feedback loop is when a business uses responses they get from a campaign or product on the social web. Ways…
Boolean search for social media monitoring: What to track, how to track, and why
Boolean search is a type of search that combines terms with operators and is used in social listening tools and search engines.…
Video marketing tips and tools to boost your traffic
For many consumers, video is the preferred and most memorable way to learn about a brand. For brands, here are video marketing…
How to master LinkedIn’s algorithm to boost engagement
What you need to know about the recent changes in the LinkedIn algorithm, how to create engaging content, and examples of brands…
Google Sandbox: Is it still affecting new sites in 2019?
Google never confirmed its existence, but many SEOs believe that Google Sandbox exists. So, does it exist in 2019? If yes, how…
How SMBs can effectively manage their online reputation on a shoestring budget
It’s always best to have tools and processes in place. Obviously, you don’t need anything fancy. You could start by setting up…
It’s time we rethink how we measure influencers for SEO
Companies rely on "reputation", followers, and engagement. Social Chain opened marketers' eyes to the murky world of follower deception.