Search engines.
Using the new Google AdWords dashboard
The new AdWords interface has many features that can help users save time when managing their PPC account. Ann Stanley documents all…
Three factors to consider when building a local presence
Developing a local presence takes a great deal of time, effort, and consistency. But with almost half of all Google searches now…
How Dynamic Search Ad campaigns could unlock SEO success
This article aims to cover just one of the ways to use PPC Dynamic Search Ad data alongside SEO metrics, the range…
A beginner’s guide to paid search
Fountain Partnership provides an overview of paid search for beginners. When done properly, paid search can grow businesses exponentially. Set your goals,…
What data do you need to find, pitch and win new SEO clients?
Conveying the specific remedies and additions that you would pursue to optimize a client’s site and search strategy serves as a strong…
Where we’re going, we won’t need websites
As voice becomes dominant in search, and users turn to social media, apps and news aggregators for their content – and not…
Four ways Google is making SEO easier
One of the best ways to stay up-to-date with SEO and search marketing developments is to keep a close eye on Google's…
Five ways to use predictive analytics
Predictive analytics, along with associated artificial intelligence (AI) and machine learning technologies, are changing the way in which we deal with data.…
Tools to assist your SEO check-up
Whether you are new to SEO and looking for a litmus test of your website’s health, or have an ongoing campaign that…
The 12 most important elements of a technical SEO audit
There are a number of technical SEO elements you can check during your next SEO audit. From XML Sitemaps to duplicate content,…