Search engines.
One More Reason to Listen
If you’re responsible for a brand, a Web site, a campaign or a business of any kind, you know you should be…
Yahoo & Microsoft Have Talked Partnering, Merging
I was talking with Kevin Delaney of the Wall Street Journal on Monday about search things in general and mentioned the sense…
Ask.com Second TV Blitz Stars Chief Scientist Guru, Apostolos Gerasoulis
ClickZ reports that Ask.com will be launching its second set of “post-Jeeves campaigns” today (see 1st set here). In these TV campaigns,…
Multichannel Metrics: Managing the Sea of Data
Paying attention to web metrics is an increasingly important aspect of search marketing, with methodologies, processes and tools that can dramatically lift…
MSN Bests Google & Yahoo in Search Shootout
Interlink, a Cincinnati web marketing research, search engine optimization and consulting firm, recently ran some tests to assess performance of major (and…
Microsoft Shares Fall Due To MSN Search Performance & Spend
TheStreet.com reports that Microsoft’s share fell as much as 13% today due to Microsoft’s search engine, MSN Search. Microsoft was not prepared…
Search Forums Roundup: Apr. 28, 2006
Today’s SearchDay, Search Engine Forums Spotlight, features our weekly links to this week’s hot topics from search engine forums across the web:…
Google AdWords Broad Match To Act Differently For Commercial, Non-Commercial Terms
Depending on broad match or phrase match to get listed on Google? A new tweak to Google AdWords means that in some…
Revisiting Search Engine Ad Breaks
Originally, the news of Google’s broad matching change had me thinking that Google was adding more ad positions to their search results…
Arabic Language Search Engine ETA Q4 2006
News.com reports on plans to building an Arabic language search engine called “Sawafi” by the end of this year. This will be…