Product Listing Ads.
A 10 Day Plan to Overhaul Your PPC Campaigns, Part 2
There have been many changes to paid search this year. Here are some tips on how to get started with targeting display…
A 10 Day Plan to Overhaul Your PPC Campaigns, Part 1
Following this schedule will put you well on your way to the most profitable holiday season (and post-season) yet. First up: implementing…
AdWords Product Listing Ads Now Available For All U.S. Advertisers
Within the week, all U.S. advertisers will be able to use Google Product Listing Ads, Google announced yesterday. Product Ads feature product…
Why Google Wants to Eliminate Bidding In Exchange for Your Profits
How Google is removing CPC and bidding from paid search and the implications of these changes.
Google Wants Your Profit Margin, Should You Give It To Them?
Google is systematically trying to remove two barriers in paid search to maximize their profit. Here's how it impacts your business, and…
AdWords Launches Product Listings Ads and DFA Analytics, Updates Ad Planner
Google AdWords has unleashed a heap of updates, so let’s dive right in and see what’s going on. Product Listing Ads This…