paid search.
State of the Search Marketing Industry 2004
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed…
The State of Search Engine Marketing 2004
SEMPO’s “The State of Search Engine Marketing 2004″ report was released tonight at SES. Pamela Parker offers an overview in this Clickz…
More About Affiliate Pressures On Paid Ad Relevancy
Earlier, I discussed the pressures that affiliate ads place on the relevancy of paid search listings. Andrew Goodman has just posted an…
Tier Two Alternatives for Search Marketing Campaigns
Google and Overture dominate the paid search marketplace, but there are hundreds of other PPC networks that offer compelling alternatives to the…
$30 Million Jump in Domestic Paid Search Ads at AOL
The Washington Post takes a look at the Time Warner earnings announcement in: Time Warner Sets Aside Legal Reserve. On Paid Search…
Local Search will Fuel Paid Search Market
An interesting paradox: Despite the fact that many early paid search advertisers were small businesses, there hasn’t been a big shift in…
AOL Europe and Google Expand Deal
AOL Europe and Google have announced a multi-year agreement that will bring Google AdWords paid search listings to AOL’s European properties in…
Tips On Budgeting For Paid Search
How can anyone budget for paid search, when there are so many things that seem unpredictable. It can’t be done. Well, Kevin…
An Interview with Rob Wilk
Web Search Ad Field Finds Itself Changing Source: Investors Business Daily Doug Tsuruoka conducts an interview with Rob Wilk, the director of…
Return To The Sad Days Of More Than A Search Engine?
Yahoo says it is "more than a search engine" in the same week Google adds a new portal feature. Are the sad…