PageRank.
Link Building the Right Way in 2014
Link building, if done correctly, isn't cheap or easy. If your objective is to improve a website's visibility in organic search results,…
6 Major Google Changes Reveal the Future of SEO
PageRank and keyword obsession is fading away. Google is now pushing you to focus on understanding your target users, producing great content,…
How Link Building Changed in 2013
Google rolled out several algorithmic updates and other significant changes, and there was much discussion around penalties and disavowing links. Through it…
Facebook Likes, Shares Don’t Impact Google Search Rankings [Study]
Eric Enge conducted two studies on the impact of Facebook activity on SEO, and found no clear-cut evidence that Google uses Likes…
Matt Cutts: Google Penalties Get More Severe for Repeat Offenders
A website that gets caught violating Google's webmaster guidelines for the first time won't be treated as harshly as those that have…
Surprise! Google Updates PageRank Just in Time for Christmas
PageRank may not be dead after all. Google unexpectedly updated PageRank early this morning, just six weeks after head of webspam Matt…
Matt Cutts on Linking Guidelines: How Many Links on a Page?
A new Google Webmaster Help video features the head of webspam explaining how linking guidelines work and how many links webmasters should…
Google’s Matt Cutts: Responsive Design Won’t Hurt Your SEO
There are fewer SEO drawbacks when using responsive design versus a lightweight mobile version, but a mobile site can work just as…
Google+ & SEO: How Google+ Impacts Search Results
Google+ can be a powerful component of your digital marketing strategy. The personalization impact of Google+ is strong. Posts can rank in…
Matt Cutts: Larger Websites Don’t Automatically Rank Higher on Google
Having a large amount of indexed pages doesn't automatically give you a higher ranking, but having more pages provides more potential for…