MSN.
Laying the Foundation for In-House SEO Success in Large Organizations: Part II
Successfully building an in-house SEO team requires coordination between many parts of the organization, with defined targets and a plan to reach…
A Look at Latency In Search Engine Ranking
Columnist Eric Enge presents a case study of a niche content site that reveals differences in latency involved in each search engine's…
Is Your SEO Strategy Global?
Developing a global SEO strategy is not an easy undertaking. But if you have, or plan to have, a worldwide presence, you…
“Microsoft Does Not Need Yahoo Anymore” MSN Strategist Claims
With the purchase of aQuantive and its other advertising assets, Microsoft nolonger needs to buy Yahoo to conquer the online advertising world,…
Microsoft Takes Stake in CareerBuilder
Microsoft has acquired a minority equity stake in job search engine CareerBuilder, owned jointly by newspaper companies Gannett, Tribune and McClatchy. In…
Gates Plans to Spend Remaining Time Focusing on Search
Microsoft chairman and founder Bill Gates said yesterday that he plans on spending his remaining 15 to 18 months of active duty…
Yes, Virginia, there is a natural and paid search synergy
“Does running a natural search campaign and a paid search campaign together create more value than running them in a non-integrated manner?”…
Ask CEO Explains “The Algorithm”
Ask.com’s CEO Jim Lanzone issued a statement explaining the new campaign that includes the intriguing ad copy: The Algorithm Constantly Finds Jesus.…
Enhancements to Sitemaps Announced At SES New York
In November Google, MSN and Yahoo! announced that they were all going to support a unified protocol whereby webmasters could notify the…
A Hot Topic: Getting Burned by Flash and Session IDs
Eric Enge explores some 'red hot' issues: Web sites built in flash, session IDs, and why rankings and tracking that suffer as…