Matt Cutts.
So Why Did All Those Movie Sites Lose Google Search Traffic?
Many movie-related sites recently saw their organic search traffic cut in half. Was it a Panda refresh? Was it something involving copyright?…
5 Examples of ‘Spam Link Building Tactics’ Done Right
Blog comments. Press releases. Reciprocal linking. Directories. Guest posting. Although these tactics are on Google's "do not use for SEO" list, they…
Matt Cutts: Write Clear, Understandable Content
Whether you're writing something technical or scientific, or you're writing for the general public, Google's Matt Cutts suggests the key to success…
Matt Cutts: EXIF Image Metadata is ‘Potentially’ a Google Search Ranking Factor
EXIF data is the metadata that is included in most images that are taken with a camera. It includes things such as…
Google Hammers Polish Link Networks
Google is continuing their attack on international spam, taking down two Polish link networks. Buying and selling links seems to be quite…
Link Building in 2014 is All About Building Your Brand & Reputation
Many of those who pursue link building have had a tough year. Google's verbal and physical assault on link building practices has…
Matt Cutts: Excluding Links From Google’s Algorithm Would Make Search Results Worse
Backlinks are a huge part of the Google algorithm. Because links are so important, some webmasters resort to link spamming. What would…
Google: Here’s How to Make Infinite Scrolling Websites Search-Friendly
Google has published some SEO best practices for scrolling websites that gives advice on what you should do to ensure all your…
Google Refreshes Page Layout Algorithm
If you noticed a change in your organic search traffic or rankings last week, and have a high ratio of ads to…
Google Fires First Shot in War on German Link Networks
Google is continuing to dish out penalties as it wages war on link networks around the world. After repeated warnings in recent…