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Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,745 articles
Industry

Seven of the most interesting SEM news stories of the week

Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.

By Christopher Ratcliff · 11 Mar 2016

Content

How to compete on the new Google SERP

One of the main questions on everyone’s mind about the new Google SERP is "how are these changes are going to affect…

By Jim Yu · 07 Mar 2016

Mobile

The winners and losers of ‘mobilegeddon’ in the UK

Our good friend Juan González from Sistrix has taken a look at the winners and losers of Google's 2015 mobile friendly update.

By Christopher Ratcliff · 03 Mar 2016

SEO

Going over to the duck side: a week using DuckDuckGo

I’ve heard about DuckDuckGo a few times over the years, mostly as a name uttered in hushed whispers behind closed doors –…

By Rebecca Sentance · 01 Mar 2016

SEO News

The Penguin in the room: what to do until Google rolls out its latest update

Google is supposedly going to roll Penguin 4.0 out in the imminent future. The SEO world still waits with bated breath...

By Adam Stetzer · 29 Feb 2016

Mobile

Google has launched Accelerated Mobile Pages

It’s been a massive week for the Google SERPs this week and it’s only Tuesday. As well as Google killing Right Hand…

By Christopher Ratcliff · 23 Feb 2016

PPC

Google kills Right Hand Side Ads: what does this mean for marketers and users?

As we reported over the weekend, Google has removed all PPC ads from the right-hand side of the search engine results page…

By Christopher Ratcliff · 23 Feb 2016

PPC

Google to close its financial comparison service

Google is to shut down Google Compare, its insurance comparison service, from March 23. The service will be closed in both the…

By Graham Charlton · 23 Feb 2016

Industry

What does Google’s Accelerated Mobile Pages (AMP) mean for marketers?

Google’s Accelerated Mobile Pages (AMP) project is due to launch at the end of February, taking a huge stride towards Google’s stated…

By Rebecca Sentance · 22 Feb 2016

Analytics

Which US sites lost the most amount of Google visibility in 2015?

Earlier this week, we looked at the US sites that made the biggest SEO gains in 2015, but now it’s time to…

By Christopher Ratcliff · 19 Feb 2016