Google.
Google Rolls Out Publisher Center to Improve News Discovery
The tool allows publishers to make changes to Google’s record of their sites and helps ensure those sites show up in Google News and, perhaps most importantly, that…
Google Responds to ‘Right to Be Forgotten’ Questionnaire
Google has issued a public response to a questionnaire from the Article 29 Working Party and notes it has moved quickly to…
Is Google’s New Local Algorithm ‘Pigeon’ for the Birds?
Google rolled out a new local ranking algorithm that more closely mimics traditional organic search ranking -- but some queries have lost…
Is SEO Dead? NOOOOOOO!
Enough! The authors and publishers of "SEO is dead" articles must stop trying to pass off mythical and erroneous statements as facts…
What Makes Content Shareable & Why It Matters for SEO
Not all content marketing practices yield equal results. In today's landscape of SEO and social media, shareability is one of the most…
Yelp Trends Reveals What’s Hot or Not Locally, But Beware of Unreliable Data
Yelp Trends works like any search engine, except you can compare multiple search terms in the context of one city. Reviews are…
Defining Local SEO KPIs & How to Measure Them for Maximum ROI
With these seven local SEO key performance indicators, you can implement a simple three-step process to quickly track local search performance, measure…
How to Create a Social Media Friendly Landing Page
The same psychology that applies to crafting an engaging social media post should apply to the pages those posts lead to. Each…
Google Introduces Product Ratings on PLAs
Google has announced that AdWords will begin featuring product ratings on Product Listing Ads (PLA) starting now and running through October for…
Google Still Shows Max Mosley S&M Party Pictures, So He Sues Again
The former Formula One president is suing Google because its search results still include images of him from an infamous sex orgy…
Maybe We Should Break Up With Google
Quit obsessing about top rankings. If your business relies too heavily on organic search traffic from Google, maybe it's time to alleviate…
5 Most Important Takeaways From the Link Building Survey 2014
A new survey shows that our industry continues to improve, and links continue to matter. Link building is getting harder, so implementing…
17 Keys to Success in Social PPC
While social PPC won't replace Google Adwords any time soon, it's become an effective source of incremental leads and sales for savvy…
Twitter Cards: A Quick Start Guide
Twitter cards are one social media marketing tool you can't afford to ignore. By going beyond basic tweets to include videos, pictures,…
Google Has Removed 100,000 Links, Approved More Than Half of ‘Right to be Forgotten’ Requests
Google has removed "the majority" of "right to be forgotten" requests, a number that could exceed the 100,000 mark. It has rejected…
Listing Management: The Required Foundation for Local SEO
Effective listing management trumps all other local SEO efforts. It has been and continues to be the required foundation for a successful…
Apparel PPC: Zappos Dominates the Competition
When it comes to paid search advertising in the apparel category, Zappos is king, according to a new report from AdGooroo, which…
New App-Based Search Engine Startup Relcy Tries to Reset SEO
The idea behind Relcy is to index and rank the content stored within apps on your phone, giving you the ability to…
Managing Your Robots.txt File Effectively
Robots.txt, when used correctly, can help you aid search engines with site crawling. But simple mistakes may stop search engines from crawling…
Google Love Grows, Bing Satisfaction Drops Among U.S. Customers [Survey]
Love it or hate it, Google is loved by customers. Bing? No so much? And Yahoo, the love is pretty much gone.…
Blogger Fined for Top-Ranked Restaurant Review
French blogger Caroline Doudet was forced to amend her post title and pay damages after a negative restaurant review that was appearing…
Marin Adds Google Shopping Campaign Management
Announcements coming from Marin in the past week showcase support for Google Shopping campaigns in its advertising platform, and product inventory feed…
What is Link Building?
Link building can and should play a crucial role in any online marketing campaign. Link building isn't just the process of acquiring…
The Evolution of Audience Targeting: 3 Opportunities for Marketers
More users generating more data means that targeting has the potential to become even more intelligent, but it does not come without…
Google Showing Far Less Video Snippets in Search Results
If you use rich snippets to markup your videos, you may want to double check that Google is still showing them. Reports…
Page 41 of 323