Facebook.
Leveraging Facebook Ads for Obscure Charity Donations
How to target the right people for donations to three hypothetical charities: a religion-focused Islamic charity with an English-speaking international focus; a…
Launch of Google+ Games Heats Up Social Gaming Battle With Facebook
Google+ has added its first 16 games. The good news for developers is that Google is only taking a 5 percent commission,…
The Name Game: Display Names and the Law Of Unintended Consequences
The Lab's new name game has hardly been a ringing success. People really don't like it when you mess with their choices…
Hey, Facebook: Not Liking the Group by Topic Feature or Seeing Strangers In My Top News Feed
Earlier this week Facebook rolled out a clunky “grouping” feature, which lumps together any mention of a topic (say Google, for example).…
Twitter Adds @User, Activity Tabs, New Reply Feature
Twitter is adding an @User tab, Activity tab, and the ability to tweet to any user from their profile page. These features…
Who Uses Search Engines? 92% of Adult U.S. Internet Users [Study]
A survey from Pew Internet indicates that search engine usage is the top way people spend time online – 59 percent of…
Yahoo Launches Enhanced Image Search
Yahoo has released a new image search that matches recent enhancement to Google and Bing. Yahoo's new image presentation also allows for…
Survey Predicts Google+ Will Pass Twitter, LinkedIn in 2012
Just a month after Google+'s launch, the social site has gained immense momentum. A survey from YouGov shows that Google+ is likely…
SEO Creates Google+ “Share” Button For Websites
When Google+ launched, many were disappointed to discover that Google didn’t offer an option similar to Facebook or Twitter that allows you…
How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips
Planning and learning about the different platforms, options, and dynamics will determine success in the LBM world. As location-aware apps multiply like…