Amazon.
Partnership Rewards Seahawks Fans for Searching with Bing
Bing has been giving users rewards points for years, but a new partnership with the Seattle Seahawks marks the first time a third-party has been involved in the…
What Social Search and New Domain Extensions Could Mean for Start-Ups
Brands like Google and Amazon have plans to launch their own dot brands in the next two years. More marketers should follow…
Amazon Tops List of Most Visible Mobile Sites on Google
A new study by Searchmetrics has found that Amazon is the most visible brand on mobile Google searches, followed by Walmart and…
Google Buy Button a Reminder to Make Local Marketing Compelling
The Google Buy button will serve as a reminder to local business owners that if they don't give consumers good reasons to…
Google Buy Button – Is it Right for You?
Said to gear up competition with Amazon, Google's Buy button is reportedly a few weeks from its launch. Will it be a…
Google to Add Buy Buttons in Sponsored Mobile Search Results
Google is going to hop on the buy button bandwagon, but will the tech giant be able to become an online marketplace…
The Amazon Change Engine
While Bing attempts to emulate Google to produce relevant search results, Amazon is blazing an innovative trail as a change engine, redefining…
Amazon Gives Google a Run for Its Money With Home Services
Amazon has launched a new marketplace for local service providers that will rival search competitors like Google and Yelp.
FTC Report Details How Google Manipulates Search Market
A previously undisclosed FTC document offers new insights into how Google has preserved and extended its monopoly in the search market.
Google, Microsoft, and Amazon Pay to Unblock Ads
Adblock Plus has been taking money from major tech companies to have their ads unblocked.
What to Do When Your Organic Landing Page Isn’t the Optimal Page
SEOs are just as responsible for the user’s experience when they land on the page as they are on how to get…
Amazon App Pulled From Google Play Search Listings
Earlier this year, Amazon replaced its Android app with a new version that contained a hidden app store. Eliminating a competitor from…
Amazon Goes for Google’s Jugular With New Service
Amazon is reportedly branching out beyond just selling products into selling services through the newly announced "Amazon Travel."
Amazon Steps Further Into Search With Amazon Echo
If you have a solid liberty of experiential content on your site, it will be many decades before Siri, Cortina, Google Now,…
Amazon Echo Could Sneak Voice Search Into Users’ Living Rooms
Last Thursday, Amazon quietly released Echo, a device that uses voice command technology to answer questions, play music, and make shopping lists.…
Existential Questions About the Future of Search
In the coming years, SEO will more than likely change as search keeps evolving to better meet technological advancements and user behavior.
Amazon Is Our Biggest Rival in Search Market, Says Google
Google chairman Eric Schmidt admits those looking for something to buy are usually looking for it on Amazon.
49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]
Research findings from BloomReach, a company that provides a personalized discovery platform for online retailers, show 49 percent of consumers in the…
Amazon and Google: Friends, Enemies or Frenemies?
Reports show Amazon is Google's biggest search advertiser, but the online retailer is reportedly developing its own ad program to rival Google…
Paid Media Is the Future
Marketers are evolving away from the need to be paid search and display specialists and toward the need to be more broadly…
Product Listing Ads – An Evaluation
The end of product listing ads as we know them makes this a perfect time to evaluate their effectiveness and impact on…
How to Solicit Feedback from Prospects and Customers
Businesses can inspire honest feedback from customers in part by giving their requests human touches and by explaining why the feedback is…
Bing Ads 2014 Recap
In the past year, Bing has added features like product ads, auto-tagging and online insertion orders to make it easier to advertise…
Apparel PPC: Zappos Dominates the Competition
When it comes to paid search advertising in the apparel category, Zappos is king, according to a new report from AdGooroo, which…
The 10 Best Shopping Engines
A new study analyzes the best comparison shopping engines based on traffic, revenue, conversion rate, return on spend, average CPC, quality of…
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