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Leveraging Twitter & Facebook Ads at #SESChi
Merry Morud from aimClear and TPG’s Justin Freid share a sneak peek into their upcoming SES Chicago session, Leveraging Twitter & Facebook…
Is rel=author Really a Good Way to Judge Sources of Good Content?
Google has made it clear that rel=author tag will be an important tag now and in the future for valuation of content…
Facebook Claims Site Scraper Responsible for Leak of 1 Million User Emails
Facebook claims a site scraper was responsible for selling a list of 1 million user login emails, though many of the emails…
Facebook & Twitter Apps Exploited to Profit From Private Data
A person claiming to be an apps developer is selling a list of over 1 million data files on Facebook users and…
Twitter Tests Like and Star Buttons for Tweets; Another Ad Play in the Works?
Twitter is testing a few seemingly innocuous new labels among select users for “Favorite” tweets: Star and Like. Could this new tagging…
The Many Shades of Google’s Link Disavow Tool
The disavow tool is a very valuable tool to webmasters who need more control over off-site issues affecting their search rankings, but…
9 Ways to Maximize AuthorRank – Focus on People, Not Metrics
With authors, it isn't just about the writing skills of an individual – it’s also about their social profile. Building a relevant/targeted…
A Cure For the C.O.L.D. (Casualty of Linking Distraction)
Working in the search industry, it's all too easy to think you're somehow falling behind if you aren’t on the bleeding edge…
Why Email Marketing Shouldn’t be an Ugly Stepchild
Email is an essential element in any modern small business marketing strategy. Once operationalized, small business owners will find that launching social,…
SEO 101: Meet the White Hats, Gray Hats, Black Hats & Asshats
On the heels of yet another “SEOs are just gaming the system and taking advantage of poor users” article, it’s time to…