Topic

Google.

Algorithm updates, product launches, and two decades of covering the company that defines search. 8,752 articles
PPC

Tier Two Alternatives for Search Marketing Campaigns

Google and Overture dominate the paid search marketplace, but there are hundreds of other PPC networks that offer compelling alternatives to the…

By rumo · 04 Nov 2004

Industry

Search Marketing Beyond Google and Overture

When most people talk about pay per click (PPC) search engine advertising, Google and Overture (Yahoo!) take center stage. But in reality,…

By Dana Todd · 04 Nov 2004

Mobile

Two New Ways to Search Froogle Via SMS

When Google launched their SMS-based search tool about a month ago you were only able to search the Froogle database by using…

By Gary Price · 03 Nov 2004

Industry

Large Publisher Comments on Working with Google

The UK’s Daily Mail reports that publisher and database provider, Reed Elsevier “has called a truce” with Google. I wonder if Google…

By Gary Price · 03 Nov 2004

Industry

Happy Graduation to the Google Deskbar, Googleviewer.com

Google has just posted an update to the Google Labs page to let us know that the Google Deskbar has graduated from…

By Gary Price · 03 Nov 2004

Industry

Googlewhacking Adventure Comes To New York

Last year, a search marketing colleague from the US came out to visit me here in the UK. After showing her the…

By Danny Sullivan · 03 Nov 2004

Industry

PageRank Goes From 5 to 7

Just one day after RustyBrick at Search Engine Roundtable pointed out a press release (he calls it one the funniest he’s ever…

By Gary Price · 02 Nov 2004

Local

Google-BellSouth Partnership — Not Quite Revolutionary

AdAge examines the new Google-BellSouth deal to explain why the two partnered: Why the Google-BellSouth Yellow Pages Deal Happened. Frankly, there’s nothing…

By Danny Sullivan · 02 Nov 2004

Industry

Special Logos for Election Day

Both Ask Jeeves and Google have special logos for Election Day 2004 in the U.S. Clicking the Ask Jeeves logo searches for…

By Gary Price · 02 Nov 2004

Industry

Local Search: Missing Pieces Falling into Place

Some pundits claim that the paid search market has peaked, but new research tells a different story, suggesting that local search is…

By Greg Sterling · 02 Nov 2004