Google.
Something Social This Way Comes
Almost every Google product, property, and mechanism is social. Search is the conduit to social properties and content, such as YouTube videos…
The Panda Enigma: An Overview of Major SEO Factors
Google’s Panda algorithm is an enigma, a paradox. On one hand, it has devastated many web-based businesses. That is not a trivial…
Richard Scarry Gets Google Doodle On 92nd Birthday
Popular children's author Richard Scarry - born June 5, 1919 and died April 30, 1994 - received the cyber equivalent of a…
Google +1 Increases CTR in Organic SERPs, Ranking Boost Likely [Study]
Dutch company, SEO Effect, conducted an experiment in using Google +1 to augment search rankings. Collaborating with 70 account holders, they set…
Google, Bing and Yahoo Sitting in a Tree, S-C-H-E-M-I-N-G
In a joint move, Google, Bing and Yahoo! have announced they will work together in a combined effort to create standardized tags…
Google Offers and Payments: It’s all about Search
If you’ve been awake for any of the past 48 hours, you probably heard about Google’s new Offers product. And you’ve likely…
Social Content Seeding for SEO
Social media budgets often takes a backseat to search. After all, it’s easier to measure the ROI of search, so marketers see…
Google & Bing Social Search Brand Strategies
It’s important to examine how Google and Bing’s social efforts may affect your brand. How do social signals, referral traffic, and conversions…
Gifting Online & Offline: A Seasonal Analysis
The next time you’re shopping online and moving toward checkout, pause and think about the gift wrapping option. Your gift recipient gets…
Analytics Tips for Setting up Google +1
Google's +1 button is now officially here. In a low-key blog post, Google simply announced that the button has launched in partnership…