Google.
New Google Local Search Results Show Directions, Menus, Pics
A new search results page layout for places queries adds significant benefits for users, but poses a real threat to marketers. Google…
Airbnb Puts Business on the Map with YouTube TrueView Video Ads
Airnb used TrueView ads on YouTube to thoroughly explain its unique service. YouTube’s skippable two-minute videos have helped generate 750,000 clicks on…
Pitching to Google’s Fresh New Algorithm via News, Blogs, Events & Google+
Today’s companies have more control than ever in delivering news and messages directly to users via blogs, newsrooms and social media networks.…
Conversion Tracking vs. Google Analytics Goals
Conversion tracking is a must-have. If you can, you should. In AdWords you have a choice to use the built-in conversion tracking…
Google+ vs. Facebook: More Passive Aggression & Creepiness in Tech Soap Opera
Like the spurned soap opera wife, Google’s Bradley Horowitz shot back at Mark Zuckerberg for claiming they are “creating their own little…
Disney, YouTube Strike a Video Deal
Walt Disney Company and Google's YouTube are partnering together to help gain Web dominance by spending a combined $10 million to $15…
Google Ready to Battle Comcast with Own Cable TV Service?
With a new Google TV software update, more YouTube original programming, and a video/phone service pilot project in the works, Google is…
10 Takeaways from Google’s Holiday 2011 Consumer Intentions Report
How are consumers shopping this holiday season? Google research sheds some light by revealing five major stats online retailers and marketers should…
A Minty Fresh List of Google Winners & Losers Is Out, But Please Don’t Panic
SearchMetrics is back and has provided a ready to digest list of search visibility winners, and a ready-to-panic-over list of losers. Rather…
Google Tests Sources Feature in Search Results
Google has confirmed they are testing a new feature, Source boxes, that appear to the right of organic search results for some…