Google.
‘Right to Be Forgotten’ Laws to Be Strictest in Russia
If the bill is passed, Russians won't even have to provide the links they want removed, putting the onus on search engines to crawl the entire Internet -…
Why Baidu’s International Mobile Strategy Will Change Everything
Outpacing Google in terms of mobile revenue and partnering with big names like Mercedes-Benz and Nokia, Baidu is on track to being…
Google Trends Expands to Focus on Real-Time Data
The new Google Trends homepage displays a carousel of news items that are currently trending, allowing users to explore each on a…
DoubleClick Adds Cross-Device Measurement, Native Ads and Programmatic Guaranteed
Google has unveiled cross-device measurement, programmatic buying and native advertising support products at its DoubleClick Leadership Summit.
Mobile Local Search: An Untapped Goldmine
Many marketers still don't have mobile search down, despite the fact that it's surpassed desktop search with no signs of slowing down.
Search in Asia Goes Well Beyond Google
Google and Yahoo might be staple search engines in the West, but for consumers in markets like Japan and China there are…
Google Now Adds Quote Cards That Lack Attribution
The latest Google Now card includes quotes in the search results for famous people, though the quotes are displayed in a list…
Google Now on Tap Shows Advances in Contextual Proactive Features
At its recent developer conference, Google announced an update, Google Now on Tap, that can help not only revive forgotten apps, but…
Monitoring Site Changes for SEO
Using the Page Monitor Chrome Extensions, SEOs can stay on top of content changes and their subsequent effect on search engine ranking.
France Gives Google 15-Days to Apply Right to Be Forgotten Requests
France's data privacy agency has ordered Google to remove search results worldwide upon request, giving it two weeks to apply the "right…
Why I Shall No Longer Use The Term Link Building
Link building certainly isn't dead, but as the areas covered by offsite factors increases, staying away from the term and using "signal…
Meet the Egyptian Repairman Who Outranked Google
When you Google the word 'Google' in Egypt, a Cairo repairman's Google+ page is the first hit, even before Google itself. How…
4 Steps to Optimizing Local Search With Google
Nearly three-quarters of online activity is related to local searches. Using location-specific keywords and leveraging Google+ reviews can help optimize those searches…
5 Recent Updates from Bing Ads You Need to Know About
Universal Event Tracking and Shopping Campaigns are just two recent ad offerings from Bing, which now makes up 20 percent of the…
Bing Features FIFA-Friendly Results
Bing search results for "Women's World Cup," which is currently being held in Canada, immediately bring users to a box displaying scores,…
Longer Search Queries Are Becoming the Norm: What It Means for SEO
Eliminating keyword-based strategies and optimizing long-tail keywords are just two ways search marketers can take action, as queries increasingly become longer.
PPC Myth-Busters: 5 B2B Folklores Debunked
Can PPC save a dying business? Is Google AdWords too expensive? Time to explore some common PPC fairy tales.
Small and Medium Businesses Hit Hardest By Mobilegeddon
According to new research from Koozai, Google's algorithm update disproportionately affected SMB,though part of that could be due to a lack of…
AdWords Offers Updates to YouTube Brand Lift Insights
Google and YouTube have offered updates to the ways that Brand Lift measures a video ads performance as part of a push…
Google Buy Button a Reminder to Make Local Marketing Compelling
The Google Buy button will serve as a reminder to local business owners that if they don't give consumers good reasons to…
The Collateral Damage of Google’s Link Policy
While big brands and authoritative websites are doing fine, smaller SEOs continue to struggle with the changes Google has made to its…
Pinterest to Add Buy Button for Revenue Generation
Pinterest has unveiled transactional pins. Will its “Buy Button" work better than Twitter’s and Facebook’s version?
Beyond Links: Why Google Will Rank Facts in the Future
Google researchers are currently working on a new algorithm that will base its rankings on links with content that's proven to be…
Google Now on Tap Makes App Search Optimization More Critical Than Ever
Now on tap makes everything from text messages to social media posts searchable, and these new search capabilities could give apps the…
Linkophobia: Fear of Link-Building
Though Google has warned people against link-building, it's a helpful practice that many people fail to differentiate from link-scheming.
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