Google.
Facebook Chief Technology Officer Bret Taylor Resigns
Facebook's Chief Technology Officer has announced his resignation from the company. Bret Taylor, who in the past also worked for Google, said that he would be leaving the…
Keyword Expansion: How to Expand Your Keyword List Past Your Initial Research
With keyword expansion, your goal is to target new keyword opportunities by discovering potentially untapped relevant and traffic/lead-driving search verticals – adding…
Proper SEO and the Robots.txt File
When optimizing a website, don't disregard the power of robots.txt. Learn how to properly implement robots.txt to avoid search ranking problems and…
Father’s Day 2012 Google Doodle Celebrates #1 Dads With Animated Logo
Happy Father's Day! Google’s tribute to dads in more than 70 countries – from Japan, to India, to the UK, and most…
Google, Facebook Top List of Sites Tracking Users Most [Study]
When it comes to user tracking around the web, Google and Facebook seem to be the biggest offenders – their properties combined…
Syncapse Acquires Clickable, Gains Enhanced Search & Social Management
Social performance management platform Syncapse has announced their intention to acquire Clickable, bringing its ad technology and knowledge into their fold. The…
Google U.S. Search Share Hits Record High as Yahoo Falls to New Low
Google increased its stranglehold on the U.S. search engine market, reaching a record high in May, according to comScore. Meanwhile, Yahoo’s share…
Responsive Web Design: Introduction & Impact
This (relative) uniformity in mobile user experience would appear to be wonderful for search engines and developers alike. So what is responsive…
SEO Effect Keyword Research Tool [Review]
Upon diving into SEO Effect's keyword research tool, two things are impressive straight out of the box: the research tools and the…
Cookie Crunch: Complying with the EU ePrivacy Directive in the UK
A long Directive requires brands to get "consent" before tracking consumers. If your UK site isn't compliant yet, you've probably got a…
Google, Facebook, Twitter, AOL & IAB Alliance Aims to Stop Badware
The Ads Integrity Alliance aims to stop malware and counterfeit goods ads, among other threats in advertising, by developing policy and sharing…
Website Optimization Basics
Are your site tasks simple? Is your content easy to read? Are your forms easy to work with? Does your design guide…
Mobile Search iPhone Dance-Off: Google vs. Bing vs. Yahoo vs. Wolfram|Alpha
Does Wolfram|Alpha, Bing, Yahoo, or Google boast the best mobile search app for iPhone? We compare features like multitasking, copy paste, voice…
The Five Forces of Keyword Competition
This framework aims to help marketers and SEO professionals easily forecast and understand the competitive intensity and rivalry for a keyword and…
How Much Do Social Signals Play Into Google Rankings?
When it comes to the big black box that is Google, we will never know exactly what's going on. Does Google use…
UK Reopens Google Street View Wi-Fi Investigation
The Information Commissioner’s Office (ICO) has reopened its investigation into Google's Street View Wi-Fi collecting in light of recent revelations that the…
Google Pays $18.6 Million Applying for 101 New gTLDs
ICANN today revealed its big list of applicants for 1,930 new generic top-level domains. Google has applied to claim 101 of those…
Chuck Norris Facts Featured in New Google Knowledge Graph Easter Egg
Google users are being treated to a variety of fun “facts” about the television and movie actor via the Knowledge Graph feature.…
Analytics Means Action: A Love-Hate Story of Data Dumped
Even though everyone measures, not everyone recommends and takes action. Your job as an analyst is to use the digital analytics to…
How to Create the Best YouTube Advertising Strategy
Which video advertising option is right for your account? How can you tell if it will go over well with your audience?…
Google Updates Hot Searches With Less of What People Are Searching For
Google Hot Searches no longer features the 20 trending U.S. searches. Google has opted to remove 17 of those searches but has…
How to Recover from a PPC Test That Crashed & Burned
One of the most important elements of conducting tests – especially ineffective tests – is communication. You need to make sure that…
Nextag’s Fatal Sense of Google Entitlement
Nextag isn't ranking on Google, so their search results must be biased, argues CEO Jeffrey Katz. But really, creating a compelling website…
Bing Adds Encyclopedia Britannica Answers to Search Results
Bing has announced an alliance with Encyclopedia Britannica that will see the search engine present snippets of encyclopedic information – a brief…
Google’s Avinash Kaushik Talks Optimization Across All Channels at #SESTO
Google’s Digital Marketing Evangelist talked optimization, conversion, and multi-touch attribution to a packed SES Toronto audience this morning. Here are the top…
Page 124 of 323